Project Overview
As a global asset manager, Fidelity wanted a growth partner who were experts in financial marketing, could work across a multitude of projects, help improve brand perception and promote their financial products.
Creative Development
There was a huge opportunity to improve the way that not only they communicated financial products and services but set the industry benchmark for the way companies communicate in the instructional financial space. Working across a huge range of projects, Big Rock developed high impact campaigns to promote a huge range of key company funds, events and strategic services within the business.
Results
Our campaign to celebrate Fidelity’s Money Builder Income Fund generated 480% increase in engagement on their previous fund promotions, reaching a total of 20,000 people.
